Archive for December, 2007

December 14, 2007 2

toss your keys

By in Uncategorized

It’s catchy. You know, football players toss footballs through the air. When I see this ad, I envision football fans pretending to be [famous football player who throws really good passes], throwing their keys to the designated driver before they crack open a cold one. I first saw this ad at Penn State, a school that has a bit of a drinking problem, so naturally they might want to try to combat drunk driving. And while Penn State plastered this message in high visibility areas, I don’t think they completely thought through this ad campaign:

Porta-potties? Seriously, think about what you’re saying and where you’re saying it. Because honestly, when I first saw this, I envisioned people tossing their keys into the porta-potty. But I do hope they bring this back next year. I drove by this every day on my way to work and it always gave me a case of the giggles. I really want to get some chalk and add a nice little ending. “Toss your keys before you toss one back and toss your cookies.”

We also have dumpsters that say “FREE” on them, but that’s another story for another time.